IBA 2012

IBA 2012

Recipes for Efficiency 

The facts speak for themselves as within 6 days over 70,000 bakers, confectioners, caterers and decision makers from the food retail sector from 177 countries took the opportunity to visit iba to find out about latest developments and market trends.


Successful show for Haas at iba in Munich

With 1,255 exhibitors from 58 countries located in 12 halls, iba sets important pattern for the industry and is therefore also a leading exhibition for HAAS to be present.


Held in Munich September 16th to 21st, iba was rated to be a really busy and successful one for the Haas Group and the individual brands FRANZ HAAS WAFER, FRANZ HAAS CONVENIENCE FOOD, HAAS-MEINCKE and HAAS-MONDOMIX. All in all, sixteen machines and components were on display. So visitors had a lot to discover and experience.


“We are very pleased about the strong interest and attendance of visitors”, states Thomas Breg, Head of Marketing HAAS Group, “Using iba to present the latest trends and future developments, is crucial for the next three years of business and this means we have now 1,082 days to get prepared for iba 2015”.


Four brands and sixteen catching themes on more than 500 m²

One of the classical themes was hollow wafer production equipment at FRANZ HAAS WAFER. A wafer baking oven with 20 hollow wafer baking plates was on display. HAAS found a vivid way of demonstrating the flat wafer baking process to visitors: the manual baking tong for laboratories or catering trade, named HZ-WA TURTLE was in operation on the booth. Tasting included.


FRANZ HAAS CONVENIENCE FOOD presented various baking plates and modules of the ovens SOW, MTA-V, CAIMAN and CAIMAN-D. In the field of waffles, convenience food and cone products, this wide portfolio of exhibited waffle and cone baking equipment showed up different creative approaches and possibilities for customers. Ideas and inspirations included.


HAAS-MEINCKE presented their latest sandwiching machine SWM 2V with 2 depositing heads as well as the V60 for depositing, extruding and wire-cutting, which allows the handling of many different batters and dough, chocolate fillings and low fat extruded applications. The convection oven module with indirect heating, recommended for biscuits, cookies, pizzas and pies closed the full look around. Innovation and varieties included.


With the planetary mixer PELICAN, HAAS-MONDOMIX showed their latest mixing equipment for the first time on a European trade show. Suitable for a wide variety of aerated and non-aerated batters, dough and creams, it comes with new features like wider tilting angle and integrated cabinet into the machine for smaller foot print. The highly efficient and flexible mixer was designed for industrial baking. Finally, the latest aeration equipment, a fat cream production line for innovative and creative products, was brought by HAAS-MONDOMIX.


We would like to thank all visitors for their interest and we are looking forward to meeting you soon again on Agroprodmash 2012,  Expocentre Fairgrounds, Moscow, October 08 – 12; booth N°21-B10, hall 1, pavilion 2.

HAAS of America
For customers in the US and in Canada, we founded our affiliate in Richmond, Virginia. We are the leading supplier of baking ovens, processing equipment and related services. Our local sales and service team ensures your access to the reliable HAAS services.